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With onsite booths booked up, why is Thematic Exhibition on Sports Services at CIFTIS 2022 so popular?

Source:Executive Committee Office

Date:2022.08.03


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A press briefing on sports services of CIFTIS 2022 was held in Beijing on the morning of August 2. Chen Jie, member of the CPC Leadership Group, Deputy Director-General and spokesman of Beijing Municipal Bureau of Sports, said the Thematic Exhibition on Sports Services at CIFTIS 2022 will be hosted by the bureau and organized by IDG Asia under the theme "Better Sports, Better City", with eight exhibition areas. At present, all booths at the thematic exhibition have been reserved. 


Eight exhibition areas, with booths booked up 

The Thematic Exhibition on Sports Services covers a total area of 22,200 square meters, including 13,200 square meters indoors and 9,000 square meters outdoors. There are eight exhibition areas altogether, namely International Sports Services, Olympic Achievements Promotion Services, Sports Event Services, Sports Consumption Services, Smart Sports Services, Sports Integration Services, National Fitness Services, and Outdoor Life Services, covering nine major categories of sports services. So far, 121 enterprises and institutions have confirmed that they will attend the onsite trade fair, with 67% of them coming from overseas and 35% of them ranked as industry leaders in the real economy. All the booths have been reserved, of which special ones account for 97%. 

 

A great variety of forums and other events 

Chen added that the Thematic Exhibition on Sports Services will include more than 10 forums, conferences and supporting events. It has been confirmed that four forums and conferences will be held, including the International Trade in Sports Services Development Conference, the Digital Sports Development Forum, the International Sports, Culture and Tourism Industry Development Forum, and the International Ice and Snow Sports Industry Development Forum. In addition, a lot of supporting events will take place in the area of the Thematic Exhibition on Sports Services and the conference area, like the industry matchmaking conferences, the sports technology entrepreneurship competition, the selection of industry-leading brands, the sports consumption fair, achievements release conferences, ice and snow shows, and outdoor fashion shows, which together serve as a showcase for the development of the sports industry in the post-Beijing Winter Olympics era. 


Centralized release of multiple achievements 

At the press briefing, Zhang Li, Executive Vice President of Asia Digital Group and President of IDG Asia, said the latest industry research achievements will be released at the Thematic Exhibition on Sports Services, such as the 2022 China's Trade in Sports Services Development Report, the 2022 Digital Sports Research Development Report, the 2022 Research Report on China's Sports, Culture and Tourism Industry Development, and the 2022 China's Ice and Snow Sports Industry Development Research Report. In addition, some promising and exemplary projects brought by exhibitors of Sports Services will be launched in the CIFTIS achievements release hall and the sports service achievements release conference. 

 


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